Don’t let Bushfires stop tourism in Victoria

I got this message from one of my Virtual Assistants who lives and works in Beechworth. Whilst there have been fires very close by and they have been on alert, she wants to spread the word that they haven’t been wiped out and still depend very much on the tourism that helps their area to survive.  The following is in her words:

We are above the smoke haze here in Beechworth and it’s the most beautiful clear day with a light wind. Quite surreal…. except for the occasional fire plane surveying the countryside.

One thing that is impacting on Beechworth and Yackandandah is that people are staying away, even cancelling accommodation as far ahead as June. It’s been very immediate, and understandable.

Because the fire started at Beechworth and it’s being called the Beechworth Fire, people believe that we have been destroyed too which is certainly not the case. All our traders and accommodation houses are now extremely worried about how to get people back to our beautiful towns. Our local councils and Tourism Vic have started to deal with what looks like having a huge impact on the North East.

While being respectful of those that have lost everything, the flow on effect of no tourists in a tourism town can be extreme and affect every member of our community, as businesses and shops close. This is our major industry and it’s very much like when a large manufacturing plant or similar closes in a small town.

So please spread the word that Beechworth is safe and we would love to have you come and visit.

If you’re one of those who have booked accomodation in these areas please don’t cancel it, especially if it’s going to be in the cooler weather. Why not contact the Beechworth Visitor’s Centre and check with them?  And if you’re looking for a place to visit for a day or a weekend, then Beechworth and surrounding areas certainly have a lot to offer!


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  1. Thank you for sharing this information with those of us in the US who get only what the media provides. Hearing these kinds of stories makes it much more real. I appreciate your writing.

  2. I have been following the news coverage from the United States. So glad to hear that, at least there, everything is okay. God bless you.


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